The manifest

As people who are passionate about art and communication, we proclaim the following principles to revolutionise the art exhibition experience forever:

To do this, we follow a real method of exhibition composition…

1.

Every visitor has the sacrosanct right to know nothing about the subject of the exhibition. We categorically reject any presumption of prior knowledge that might embarrass him or make him feel ignorant.

2.

We strongly denounce boring exhibitions. However thorough or well laid out, an exhibition that bores the visitor results in a waste of time and a wasted opportunity to feel curious.

3.

We recognise that each art exhibition is only a fragment of a much larger theme. Its purpose is to stimulate wonder along with the desire to learn more, not to exhaust a subject in every aspect.

4.

We argue that every exhibition must involve and satisfy even those who have been dragged to it by someone unwillingly, turning their scepticism into enthusiasm.

5.

We categorically reject exhibitions that require reading panels overloaded with information, dates and technical details in order to be understood. An exhibition that has to be explained is a boring exhibition, useless and does not bring any visitor closer to understanding an artist or his work.

6.

We challenge the prevailing notion that an exhibition should be dismantled and reassembled identically wherever it is displayed. We argue that every exhibition should be designed to enhance the differences and complexities of each exhibition space by offering visitors new perspectives and a different way of seeing it each time.

7.

We argue that the risk of dissatisfaction should fall entirely on the organisers. We promote the immediate and unconditional refund of the full ticket price for every dissatisfied visitor, without explanation or justification.

8.

We condemn any form of exclusion or intolerance towards children in art exhibitions. We demand that every exhibition be designed to actively involve even the youngest children, leaving them with a stimulating, instructive and joyful memory of art.

9.

We reject the hyper-realistic and kitschy projections that contaminate so-called immersive exhibitions. We invoke memorable and authentic experiences that transport the visitor into the heart of the historical context and spirit of the exhibition, stimulating senses and emotions while respecting the original works.

10.

We proclaim an end to static art exhibitions! We strive to turn every exhibition into a vibrant thematic festival, where the works on display are the beating heart of a rich ecosystem of events. Lectures, performances, workshops and encounters must expand and deepen the exhibition's theme, creating a total experience that resonates far beyond the walls of the exhibition space, fixing itself forever in every visitor's mental toolbox.

Let’s join together to revolutionise the world of art exhibitions!
Every exhibition, even the most complex and unusual, can turn into an extraordinary experience when presented in an exciting and engaging way.
We are committed to breaking down all cultural barriers and creating exhibitions that give people engaging new things to learn, do, listen to, or see while enriching them with new perspectives, ideas, and knowledge.

Bring your space to life with a Vertigo Syndrome-style exhibit

If you have a museum space to devote to an exhibit, Vertigo Syndrome can create everything you need to spark visitors’ curiosity: immersive rooms, thematic games, stimulating play areas for children, and high-margin bookshop products. Find out all the details from here.

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The manifest

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Who has been
talking about us

vertigo newsletter

Contact Us

The manifest

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Who has been talking about us

vertigo newsletter

Contact Us

Contact Us

Who has been
talking about us